Top Miami Law Firms and Lawyers

When looking at the top Miami Law Firms and Lawyers there are a few names that consistently pop up. These include Hager & Schwartz, P.A., Goldberg & Rosen, Gerson & Schwartz, Wolfson Law Firm and Xander Law Group. A name that is popping up more and more is Rosemburg Law. Prior to opening his own law office, Mr Rosemburg “was a partner in the pre-eminent litigation department of Broad and Cassel, LLP where he practiced in the areas of complex commercial and business litigation with an emphasis on contract disputes, business torts, and intellectual property.”

To rank in the Miami area it is going to take some time and effort. It is not as easy as creating a WordPress website and watching it climb the rankings to the top. These law firms have been working for years on their websites. With content, links and backend SEO work, most Miami law firms have laid the groundwork to rank for their specific areas of practice.

One suggestion to any law firm in Miami or any other city in the United States is to focus on an area of practice in which your firm excels. Rather than trying to be everything to everyone, it is much better to focus on what you do best. That may be a specific area of personal injury such as bike accidents or business litigation for immigrants. Your firm’s skill set should be on display through the content and overall look of your website.

Ranking at the top of Google Search is not an overnight process. Even if you have years of content and links built, it can still take an SEO expert several months, possibly years, to properly optimize the site to rank at the top of page 1. Also note that ranking at the top for the most highly competitive keywords is not always the best SEO strategy. It is often better to rank for keywords that are less competitive as it will allow your Miami Law Firm to carve its niche.

Who is Robert Salinsky and How Does He Rank in the Local 3 Pack for Los Angeles?

When doing some searches this morning, we noticed that the Law Offices of Robert A Salinksy showed up in the local 3 pack for “Los Angeles car accident lawyer“. We are 100% confident this law firm has not ranked well in local search in the recent past nor in organic search.

After doing some research we noticed that the Law Offices of Robert A. Salinsky links to this website – http://www.caraccidentattorneyinlosangeles.net/. Interestingly, Mr. Salinsky has another domain that is more of a personalized law firm website – http://robertsalinsky.com/.

It has become common that law firms are leasing or renting websites that rank well in search. In fact, there is a front page search result for “Los Angeles car accident lawyer” in which the law firm is leasing the space of the website to get leads from Internet searches.

At first glance, it does not look as if the Law Offices of Robert Salinsky have done much in terms of SEO for the exact match domain URL. As we discussed yesterday, websites that were penalized by Google Penguin in the past are now showing up again in the personal injury vertical. Could this be the case with this particular website?

We will continue to monitor the local 3 pack search rankings for “Los Angeles Car Accident Lawyer” over the next few weeks to see if this particular law firm stays in the top 3. Our guess is that the Law Offices of Robert A. Salinsky will have a very short amount of time in which they are in the local 3 pack on the the front page of Google search. That said, crazier things have happened.

Why is Mesriani Law Group #1 in the Los Angeles Local Pack?

If you Google “Los Angeles car accident lawyer” the top result in the Google Maps Local Pack is Mesriani Law Group. Anyone that has monitored Los Angeles personal injury search rankings over the last few years knows that Mesriani Law Group is very aggressive with their Internet Marketing and SEO campaigns.

In 2013 and 2014, Mesriani was in the top 3 organically for almost every personal injury keyword before they were penalized by Google Penguin. Well, it looks as if Mesriani is back. Is this for good and how did they get there?

mesriani-law-group-la-lawyer

When Googling for specific car accident lawyer keywords in Los Angeles the Mesriani Law Group is on page #2 or page #3 for most highly search phrases. Interestingly, they are #1 in the Google Local Pack that shows up at the top of organic search on a mobile phone and on desktop. Why would this be the case?

More and more “SEO Experts” have accepted that ranking in the Google Local 3 Pack is completely different than ranking organically. In fact, there are some businesses that only rank in the 3 pack and are nowhere to be found organically. The same is true for the opposite situation. We have noticed many lawyers that rank at the top of the organic search results but aren’t anywhere to be had in the maps.

In the Raleigh, Durham, Chapel Hill market, we have closely monitored Invisalign orthodontists. Orthodontists and Lawyers are fighting a similar battle when it comes to ranking in search. These business professionals know they need to rank in search because potential clients and patients are on their mobile phones looking for their services.

In the RDU area Gladwell Orthodontics ranks well for Raleigh Invisalign in the organic search. In fact, Dr. Gladwell is often #1 or #2 in the organic search rankings. When looking at Google Maps and the local 3 pack, Gladwell Orthodontics is nowhere to be had. It is important to note that Dr. Gladwell’s office is in Wake Forest, North Carolina, which is about 30 miles north of Raleigh, but is considered a suburb. In fact, some that live in Wake Forest have a Raleigh address.

So, why would Dr. Gladwell rank so well for Raleigh Invisalign in the organic search but not at all in maps? Could it be because of the physical location? Is it because he doesn’t have as many reviews as other orthodontists? Is there a specific type of SEO for the Google Local Maps listing?

When looking at the Mesriani Law Group in Los Angeles they have no reviews and the organic search results are not spectacular. Is there a special “backend” coding or update they are using to rank at the top of Google Search for the Local 3 pack? Why is Wilshire, Farar, Larry H. Parker, Ehline, SoCal Injury Lawyers or PSB Law at the top of the Local 3 Pack?

These are questions that simply cannot be answered at this time. We are going to continue to look into this and hopefully figure out just how Mesriani made it all the way back to the top after being penalized years ago. Could a website that was penalized with Penguin still be a good website to use for the Local 3 Pack? Only time will tell.

Los Angeles Personal Injury Rankings #4

Below find the personal injury search rankings for Los Angeles posted on October 25th, 2016. To find the current rankings, use this link –Los Angeles personal injury lawyer rankings.

  1. Wilshire Law Firm – Still #1 but barely. This is the closest we have ever seen a competitor to overtaking Wilshire. Honestly, if Farar or Cellino & Barnes moved up at all after the search ranking adjustments, we would have moved Wilshire down to #2 or #3. What it looks like is a bunch of different law firms have jumped around.
  2. Farar & Lewis LLP – The top 3 is now interchangeable. We no longer have a clear leader and all of the top 3 are about even when it comes to keyword rankings. In the next week or two, any of the top 10 could make a huge jump into the top 3 or even to the top spot.
  3. Ellis Law Corporation – Just last week we dropped Ellis Law Corporation out of the top 10. They came back with a huge improvement in search rankings as ellisinjurylaw.com actually ranks the highest in Google Organic search for “Los Angeles personal injury lawyer” only behind Avvo and Findlaw. This firm could move to the top spot next week.
  4. Law Offices of Larry H. Parker – Larry H. Parker gets a jump this week from #6 to #4. This firm does very, very well for long tail keywords and has a number of different websites. Moving forward, we think the strategy to have tons of content all over the web will prove to be very important in terms of SEO and ranking on the front page of Google. Look for Larry H. Parker to stay in the top 10 for awhile.
  5. Cellino & Barnes Personal Injury Attorneys – Cellino & Barnes didn’t change all that much in terms of organic search rankings. In fact, we would like to bump them up but they really didn’t benefit from the latest Google algorithm changes that have been going on over the last few days.
  6. Ehline Law Firm – Ehline continues to bounce around the top 10 and will likely stay in the power rankings due to the amount of content and websites his law firm has. Unless something totally unexpected happens, we expect to see Ehline stay near the top for many keyword phrases. As long as his firm produces content on a consistent basis he will be a player in this niche.
  7. Scott J. Corwin, A Professional Law Corporation – Scott Corwin shows up in the Google Local 3 Pack for a number of very competitive personal injury and car accident keyword phrases. While this site doesn’t do extremely well in organic, the fact that it ranks in the local pack makes it a power player in Los Angeles.
  8. SoCal Injury Lawyers – The SoCal Injury Lawyers continue to pump out tons of amazing content. Every single day there are blog posts being published to this very young website. If a few major news outlets or newspapers link to them they are going to jump into the top 5 very quickly. This is one to keep an eye on. They will likely rank in the top 3 for Los Angeles car accident lawyers soon.
  9. Law Offices of Daniel A. Gibalevich – This particular firm is seeing a bounce in the last few weeks. Daniel Gibalevich once dominated the search rankings, then moved back to page 2 or 3 and is now back on the front page for a number of popular keyword phrases. It will be interesting to see if this firm can continue to move up in the rankings.
  10. Mesriani Law Group – Well, it looks like Mesriani is back. This is another firm that ranked on the front page and very close to the top for the most competitive keyword phrases on the Internet. Mesriani is now showing up near the top of page 2 for quite a few car accident and personal injury keywords. Let’s see how long his firm continues to move higher in the rankings.

Dropping Out – Steers Law Firm

Past Los Angeles personal injury lawyer search rankings.

LA Personal Injury Lawyer Rankings #3

LA Personal Injury Lawyer Rankings #2

LA Personal Injury Lawyer Rankings #1

Los Angeles Personal Injury Rankings #3

Below find the personal injury search rankings for Los Angeles posted on October 11th, 2016. To find the current rankings, use this link –Los Angeles personal injury lawyer rankings.

  1. Wilshire Law Firm – This powerhouse has been #1 from the outset and it doesn’t look like much is going to change in the near future.
  2. Farar & Lewis LLP – Farar & Lewis are now about Wilshire in the organic search results but below them in the Local 3 pack. Although Wilshire has been a strong #1 since the beginning of our rankings, it looks as if Farar & Lewis is starting to catch up a bit.
  3. Cellino & Barnes Personal Injury Attorneys – This is a huge jump for Cellino & Barnes. Two weeks ago they weren’t even in the top 10 and now they are up to #3. We did a feature article on Cellino & Barnes discussing their SEO team and how they are utilizing both the Los Angeles and New York City market. While most think this jump is premature, we think it is warranted.
  4. Scott J. Corwin, A Professional Law Corporation – SJC Law came out of nowhere to grab the top spot on the Maps Local 3 pack for “Los Angeles car accident lawyer”. This is not unheard of as the Google Possum algorithm has been roaming around and changing the local pack almost hourly. SJC Law doesn’t rank great in the organic rankings but the top spot in the local pack will get them plenty of clients.
  5. Law Offices of Larry H. Parker – This law firm will be up and down in the top 10 for a long time. Since we have been following the Los Angeles personal injury search rankings the Larry H. Parker website has been around. If the firm can get a boost with more unique content and a few quality links they could definitely jump into the top 3.
  6. Ehline Law Firm – With the large link portfolio that Michael Ehline has built, you can bet on his firm staying in the top 10 for quite some time. It will be interesting to see if he focuses on more content on his Los Angeles domain rather than all the other websites he has been building over the years.
  7. Steers Law Firm – Steers is coming on strong as a major player in the Los Angeles market. Just two weeks ago Steers Law Firm was not in the top 10 and now they are up to #7. They have been at or around the bottom of page one for “Los Angeles car accident lawyer” for the last few weeks. We are not sure if they can move higher but if so, they will move higher in this power rankings chart.
  8. SoCal Injury Lawyers – While SoCal has seen a drop in some of the shorter tail keyword phrases they rank for so many long tail personal injury keywords they have to stay in the top 10. The content team for the SoCal Injury Lawyers is very good at what they do as they often publish multiple blog posts a day. They are also smart to write articles related to very specific car accidents.
  9. Panish, Shea & Boyle LLP – This is a new addition to the top 10 as PSB Law has jumped to the middle of page one for the “Los Angeles car accident lawyer” keyword phrase. They also rank rather well for a number of different areas of practice pages. We will try to do a more in depth look at his law firm and what their SEO team is doing sometime in the near future.
  10. Law Offices of Daniel A. Gibalevich – This law firm hopped into the top 10 last week but is holding on by a thread this week. In all reality, ePersonalInjuryLawyers.com has had its ups and downs over the years. They were once a dominant force and that has not been the case in 2016. It will be interesting to see if they switch SEO firms.

Dropping Out – Ellis Law Corporation, Law Offices of Steven M. Sweat

Past Los Angeles personal injury lawyer search rankings.

LA Personal Injury Lawyer Rankings #3

LA Personal Injury Lawyer Rankings #2

LA Personal Injury Lawyer Rankings #1

Who is Daniel Kim, Los Angeles Car Accident Lawyer?

Recently, Daniel Kim – Car Accident Lawyer has been showing up in the top 3 of the Google Local Pack for the “Los Angeles car accident lawyer” search. Mr. Kim owns thecaraccidentlawyer.org which is nowhere to be found in organic search rankings. This makes us wonder, who is Daniel Kim and how did he get into the Local 3 Pack on the front page of the search results?

On thecaraccidentlawyer.org website Mr. Daniel Kim has a number of photos and we must say that he looks very young. On his attorney profile page you can see his degrees are as follows:

  • J.D., Chapman University Dale E. Fowler School of Law
  • B.S. Business Management, University of Maryland

What it does not state is the years in which he graduated and obtained his law degree. While age is not the #1 determining factor when it comes to a Los Angeles personal injury lawyer it does determine how many cases they have won and how much, in compensation, they have secured for their clients.

We will continue to research the SEO company working with Mr. Daniel Kim. We will also do our best to monitor if thecaraccidentlawyer.org shows up in the organic search rankings. We have predicted that organic search rankings help predict the Google Local 3 pack but this is definitely not the case when it comes to Mr. Daniel Kim.

More and more, the Google Local 3 pack is not showing a strong correlation with the organic search results. While some are calling this the Google Possum update we will dig deeper to see what is going on with the local 3 pack results.

In the meantime, try not to go crazy attempting to figure out why Mr. Daniel Kim is in the 3 pack for “Los Angeles car accident lawyer”. Instead, continue to publish unique and strong content on your website and you will find that more search visitors come to your page and eventually call your law firm.

Los Angeles Personal Injury Rankings #2

Below find the personal injury search rankings for Los Angeles posted on October 4th, 2016. To find the current rankings, use this link –Los Angeles personal injury lawyer rankings.

  1. Wilshire Law Firm – Wilshire is still #1 and will be until they are dethroned. Even Google Penguin 4.0 cannot knock this firm out of the top spot. They rank for almost all personal injury keywords for Southern California.
  2. Farar & Lewis LLP – Farar & Lewis continue to hold down the #2 spot in our rankings as they now have the #1 spot in the Google Local 3 Pack for the maps. This firm also ranks quite well for car accident and other personal injury keyword phrases.
  3. Ellis Law Corporation – Ellis makes a big jump this week as they were #6 last week. The update of Google Penguin 4.0 has obviously helped this firm in the search rankings. It would not be surprising to see this firm enter the Local 3 Pack in the Google Maps in the near future.
  4. Law Offices of Steven M. Sweat – Steven Sweat has done nothing to lose its spot at #4. In fact, we wanted to move the website up but we are going to wait to see their performance throughout this week with all the changes coming with Google Penguin 4.0. There is a chance this could just into the Top 2 in the next few weeks.
  5. Law Offices of Daniel A. Gibalevich – The ePersonalInjuryLawyers.com website shows up for some personal injury terms but not all. This law office is in the top 5 solely because of the Google Local Map. For most injury and accident related keywords the law office has a prominent position in the maps. If they lose this position they could drop all the way down to #9 or #10.
  6. Law Offices of Larry H. Parker – Larry H. Parker has a website that is primed and ready to move up quickly. This is a name you likely see all over the web for personal injury searches in Southern California. If Larry H. Parker can get a small boost with the latest Google Penguin 4.0 update look for this firm to plant itself somewhere in the top 3.
  7. Ehline Law Firm – Long tail searches are dominated by the Ehline Law Firm. Mr. Ehline has a number of side projects he is always working on which help him when it comes to getting all those long tail searches. We would imagine the combined searches for all his websites would be top 3 in the Los Angeles area.
  8. Cellino & Barnes Personal Injury Attorneys – Cellino & Barnes was mentioned as an interesting case study last week and moves into the #8 position, from the #10 position as they are showing up more and more in Los Angeles personal injury related searches. They do not have a strong presence in the maps but that could change in the near future.
  9. Steers Law Firm – Steers Law Firm has moved into the top 10 for the first time. This website is now on the front page for “Los Angeles car accident lawyer” and ranks very well for a number of other keyword phrases. It will be interesting to see if this one can hold the front page for the car accident phrase.
  10. SoCal Injury Lawyers – SoCal Injury Lawyers saw a small decline in search rankings with the Google Penguin 4.0 update. Note that this is a very young website so it comes as no surprise to see a slight drop. We would imagine there will be a steady move higher as this particular firm has a ton of great content rolling out on a daily basis.

Dropping Out – Carpenter, Zuckerman, and Rowley, LLP

Past Los Angeles personal injury lawyer search rankings.

LA Personal Injury Lawyer Rankings #1

Houston Personal Injury and DWI SEO Search Landscape – October 2016

Over the first month of this website we have highlighted the Los Angeles personal injury Google search landscape. Today, we are going to look at one of the largest cities in America that is often in the top 3 for worst traffic and craziest drivers – Houston, Texas. Anyone that has been to Houston, Texas knows just how difficult it can be to get from one side of town to the other.

One of the main reasons for this is the sheer size of the city. Houston is enormous as it can take over two hours to get from the north side of the city to the south side of the city. With this being the case, it should come as no surprise that there are many vehicular accidents on a daily basis. When there is an area with a large number of car accidents you can be rest assured there will be plenty of personal injury lawyers offering their services to help potential clients.

Also note that the large number of drivers in the area also means there are likely to be more DWI citations. We have heard through a number of different sources that Houston is always in the top 20 in terms of DWIs or DUIs issued on a yearly basis. This is not surprising as Houston is a city that loves to enjoy the time off; especially during the weekend.

It is also important to note that Houston has many major events every single year. These events include NFL football games, college football games, NCAA basketball tournament games, major rodeos, concerts, Major League Baseball games, NBA basketball games and a plethora of other adult entertainment options. Every weekend, there is a major event taking place somewhere in the City of Houston.

So, what lawyers are getting clients from being ranked at the top of Google search?

Personal Injury Law

Terry Bryant is a name that comes up over and over. Whether you are searching for personal injury keyword phrases or a car accident lawyer you are going to see Terry Bryant Accident & Injury Law. It is very interesting to note that it is nearly impossible to find a photo of Terry Bryant on his website. You can find out his professional memberships and education but finding a photo is not possible; at least not at first glance.

Terry Bryant has several other associate lawyers that have a photo or video on his website, but Terry Bryant himself is not the “face” of the brand. This is something that most young lawyers struggle with as they all want to spend thousands of dollars on professional photos for their website. In Houston, Texas, you can clearly see that SEO is not improved by having professional photos.

Another interesting note as it relates to the Terry Bryant website is the fact that there are pages that have flash videos. When surfing to the website on Safari you cannot watch the videos as it will say “flash is out of date”. We would strongly recommend never putting videos on a website that require flash. Visitors that are using almost any Apple product, such as an iPhone, iPad or MacBook, will not be able to view these videos.

DWI Law

When it comes to DWI law a new “player” on the scene is the Mario Madrid Law Firm. The Mario Madrid Law Firm Houston DWI page is one of the most extensive we have seen for Houston or throughout the entire United States. While most law firms struggle to get 200 or 300 words of content on their DWI areas of practice page, Mario Madrid has over 2000 words of great content and it looks to be expanding every single week.

We have often predicted that well laid out, longer content will be extremely valuable in terms of SEO in the future. Think of the hundreds and thousands of different keywords phrases that a longer document will show up for. If your areas of practice page is simply 200 words the number of different keyword phrases is much less than a page that is 1500 words long.

This is something to think about before hitting publish on your areas of practice pages. We completely understand that blog posts updating car accidents or new DWI laws can be hard to expand upon but an areas of practice page should be an ever evolving piece of content. With the proper drop down links and photos you will be able to break up the content while also pleasing the Google algorithms.

It is interesting to see how the Mario Madrid Law Firm is using their website to offer useful information to potential clients. While the Mario Madrid Law Firm is a criminal defense firm, they have also expanded to personal injury. This is not something uncommon and can prove to be very useful in terms of SEO. All those great car accident resources and blog posts will only make the rest of the website even more powerful.

Remember that Google Penguin 4.0 will now look at specific web pages and not the entire domain. If you have one specific article that is great and other articles that are subpar that particular great article will not be harmed. Even though this is the case, we still strongly suggest making certain that every page is something that any website visitor will want to consume. This can be difficult in personal injury and DWI but with the proper content creation team it is possible.

Now that Mario Madrid is going after personal injury and car accident keyword phrases it will be interesting to see just how long it takes the firm to get close to the front page. In almost all major cities, it is much more difficult to rank for “car accident lawyer” than it is to rank for something like “family lawyer”. We all know the reason for this is the payout of the case.

Moving Forward

While we may not create a Top 10 for the Houston, Texas personal injury and DWI lawyer market we will try to update this resource along with others on our blog. As soon as the rankings change we will inform you of what law firms have the best SEO team that took the algorithm updates in stride and helped the law firm rank even higher.

If you want to rank your Houston, Texas personal injury or criminal defense law firm higher in Google search make sure to contact us today. We can offer personal injury SEO or content creation that will set your firm apart. Do not miss out on this opportunity as more and more potential clients will be looking to find a lawyer while searching on their smartphone or laptop computer.

Who Does Cellino & Barnes, Personal Injury Attorneys’ SEO?

A name that has come out of nowhere to jump to the top of page 1 for “Los Angeles car accident lawyer” is Cellino & Barnes, Personal Injury Attorneys. While Cellino & Barnes has been around the scene for longer tail Los Angeles personal injury keywords, they were never in the top 5 or top 3 for phrases like “Los Angeles car accident lawyer”.

By doing a little bit of research, it is quite obvious Cellino & Barnes is pushing the envelope in terms of SEO. They are updating their blog about once a day with a very thorough and informative blog post. It is interesting to see they are splitting up the blog posts from New York to Los Angeles. Cellino & Barnes have offices in both New York City and Los Angeles which are the two largest markets for personal injury lawyers.

With all of this great content comes natural links. While we are certain there is a link building campaign going on for Cellino & Barnes they are likely getting natural links from these great blog posts. We have often predicted that longer blog posts end up leading to better SEO. That being said, it can sometimes be difficult to write an long blog post about a car accident in which there is very little information.

We were unable to find the exact SEO Firm or Agency that is currently working with Cellino & Barnes. One thing is for certain, this is quite the task as Cellino & Barnes ranks in both New York and Los Angeles. They have a huge lawyers list and we are certain they are busy every day of the week as this firm must be getting dozens of cases a week from their website.

Over the next several months we will continue to monitor the Cellino & Barnes website and not any changes in search rankings. As of mid October, this law firm is doing very well and will be moving higher in the Los Angeles personal injury lawyers search rankings. Look for them to jump into the top 5 in the near future if they continue to ascend up the “car accident” rankings they way they have in the last few weeks. Maybe Google Penguin 4.0 has been very good to this firm. It has definitely been good for their bottom line.

Los Angeles Personal Injury Rankings #1

Below find the personal injury search rankings for Los Angeles posted on September 27th, 2016. To find the current rankings, use this link – Los Angeles personal injury lawyer rankings.

  1. Wilshire Law Firm – This firm has been in the top spot for many personal injury keyword phrases for quite some time. Expect it to sit on top until someone dethrones it.
  2. Farar & Lewis LLP – Farar & Lewis have been a strong player in the Los Angeles market for quite some time. It looks as if they are trying to make inroads in San Diego which could leave the door open for others in Los Angeles.
  3. Law Offices of Daniel A. Gibalevich – This website is very interesting as it has been around the front page for a number of keywords but has recently dropped for car accident lawyer phrases. This website could be vulnerable to dropping in the coming weeks.
  4. Law Offices of Steven M. Sweat – Steven Sweat has been a player in the online marketing world for personal injury for years. While the website is not the most beautiful, it does the job putting the firm in at #4.
  5. Ellis Law Corporation – Ellis has a news ticket at the top of the homepage which is an interesting touch. One blog post a week might not be enough to move this website higher in the rankings.
  6. Law Offices of Larry H. Parker – Larry H. Parker has been around the block for quite some time when it comes to ranking for Los Angeles personal injury keyword phrases. We are not sure of his next move but it will be an interesting one that could send him higher.
  7. Ehline Law Firm – Ehline Law Firm is very creative in the way they attack internet marketing. They have a number of websites and venture out into social media to look for opportunities. This is another firm that has the potential to be a mover in the next few months.
  8. Carpenter, Zuckerman, and Rowley, LLP – CZR is a newer addition to the top 10 as they have not been ranking for several years like the others above them. That means they have the potential to be a high flyer or could take a hit and drop out of the top 10 just as easily.
  9. SoCal Injury Lawyers – This is the newest website in the top 10. The SoCal Injury Lawyers produce a ton of car accident related content and rank for a number of different automobile accident phrases. It will be interesting to see if they expand to other areas of practice which should push them up in the rankings.
  10. Cellino & Barnes Personal Injury Attorneys – Cellino & Barnes is an interesting case study as they have offices in both New York and Los Angeles. We are not certain which geographic region is getting more money in terms of marketing dollars but there is a huge opportunity if they make a push in the Los Angeles market.